If you are looking for assistance with copywriting for your business and marketing activities, I can produce content for you that sells.

Creative, professional and intelligent copywriting for your business that drives action

Delivering results for your business

With years of experience in a full-time marketing role, I have now focused my attention on my
passion – content writing.

I draw on my digital marketing experience and my knowledge gained via a first class honours degree
in Psychology, to ensure that the copy I produce for you is not only of the highest level of quality, but
also engages with your audience to increase your sales.

Services include the following for both B2B and B2C markets:

  • Website Copy
  • Email Marketing Campaigns
  • Blogs
  • Company Brochures and Marketing Materials
  • Social Media Posts and Engagement
  • Newsletters
  • SEO Copy
  • Business Plans

For more information on how I can boost your business, check out my services page, or get in contact and I would be happy to assist your queries.

My Services

Engaging     Target-driven     Innovative     Inspiring

Website Copy

Your website is like your shop window, displaying your business to your customers. Your target audience will decide in a matter of seconds whether your business is of interest to them. Providing content that is immediately engaging and that encourages potential buyers to take the time to explore further is therefore vital. I can write your website from scratch, based on your company’s goals, or refresh your current content to be more compelling; either way, let me help you maximize your sales.

Email Marketing Campaigns

Creating a successful email campaign is like making a number of keys to get through a succession of doors to make that sale. Opening an email, taking time to read the content, clicking on the links, sharing with a friend; these are all ‘doors’ that customers could go through and your copy will unlock them. I have obtained numerous long-term customers for businesses I have worked with through writing successful email campaigns. Let me do the same for you.

Blogs

Today’s digital audience expects a business to prove its authority in a sector before purchasing. It is no longer enough to simply showcase your products and services; you need to educate your audience to gain their trust. This is achieved through regular blog writing. Let me demonstrate to your target market that you are an expert in your industry.

Newsletters

Keep your brand fresh in the mind of your subscribers with regular and inviting communication. I can use your company’s updates to produce convincing content to strengthen your connections and maximise sales.

Company Brochures And Marketing Materials

Professionally written, well-thought out marketing materials are your tool to closing a sale. Provide further information to your clients and really show how your business can add value to your customers. With my business background, I can create copy for your brochures and marketing material that will make your customers believe in you.

Social Media Posts And Engagement

Create an effective social media campaign to build your audience and generate a buzz around your brand. With social media activity, providing fresh and interesting content on a regular, consistent basis is fundamental to raising your online profile. I can manage your social media activity, over whichever platforms you choose. I will post regular, engaging content and assist with reacting to your audience’s feedback as appropriate.

Bespoke Requirements

Do you have another copywriting requirement? I am happy to take on bespoke projects and believe that my skills and experience in writing and my motivation to provide exceptional copy will enable me to deliver results that exceed your expectations.

SEO Copy Writing

SEO Copywriting requires a creative and scientific approach. Keywords for your business need to be effectively worked into your content without effectively the flow of your articles. My experience in marketing has given me the understanding of how to produce copywriting for SEO, but in such a way that the readers’ experience is not hindered

Business Plans

Business Plans are a technical piece of writing, where certain elements need to be effectively communicated to demonstrate that your business is a solid investment. With my business background, I understand the components that need to be included in a successful business plan and can put them across in a professional and intelligent manner. The business plans that I have written for previous companies have successfully won them funding and I can do the same for you.

get to know

Me

Lorna

Dedicated   Passionate   Experienced   Driven

Hi, I’m Lorna and I would love to write content for your projects.

I am convinced that my dedication for creating engaging, informative copy will help your business achieve its targets.

I am an accomplished copywriter. Having worked full time in the digital marketing industry for several years, I am now focusing my time and attention on copywriting. It is my passion. And I really believe that it is that commitment that drives me to produce copy of the highest quality. I love to learn and taking the time to thoroughly research a business project, understanding its brand and target market, enables me to produce content that perfectly reflects your company’s ethos, captures your audience and maximises your sales.

My academic background is in Psychology, where I achieved a first-class honours degree, followed by a Masters in Education. Combining my education with a career, mainly in the business sector and including several years in a Marketing Manager’s role, has allowed me to develop the skills and knowledge to achieve at a high level as freelance copywriter.

I have worked with many businesses, both on standalone projects and over a longer term basis. My areas of speciality include sports, health and fitness, food and drink (restaurants and bars, as well as home cooking), interiors, travel, language and marketing. However, the new always inspires me, so please feel free to contact me to discuss your business and its requirements.

Process Flow

Satisfaction Guaranteed

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Contact Me

Responsive   Efficient   Cooperative

Phone: 07765 806443

hello@lornawrites.com